Wednesday, March 08, 2006

Three Key Tips for Starting Your Own Highly Effective

Excited yet? You should be -- blogging's not just a winning
strategy, it's also a lot of fun!

I'm having a great time with my new blog, The Candid
Internet Marketer (http://blog.marketingtips.com).

Like anything, it takes some time and effort to build a
successful blog. (In fact, I didn't want to start a blog
until I was sure I could devote enough time to keeping
it updated.)

However, the beauty of blogging is that you can easily
incorporate it into your daily schedule of tasks. You can
even blog when you're on the road -- which I am frequently!

But what does it take to become a really successful blogger?

1. GREAT CONTENT:

If your content isn't interesting and relevant to your
target market, your blog won't work. It's as simple
as that.

You'll be surprised, however, how easy it is to find
things to write about if you really put your mind to
it. It could be news articles about your industry,
product updates, interviews, personal insights into
topics of importance to your target audience...

2. REGULAR UPDATING:

I won't lie to you: there are some days when I really
find it hard to find the time to post a new article.
But if I don't post, no one will come back. It's like
subscribing to a daily newspaper but only getting a
copy delivered now and then!

So post often and your audience will keep coming back.
And regularly adding fresh content to your blog also
gives you a boost in the search engine rankings

3. YOUR OWN DISTINCT VOICE:

It's important that you write in your own voice. A blog
is no place for formality and corporate speak. It's
more of a forum... a place where ideas can flourish
and topics of current interest can be debated.

You don't even need to be a brilliant writer... you
just need to be able to relate to your audience and
give them good content.

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