Most SEO’s (Search Engine Optimizers) who build web sites for the sole purpose of profit have known how effective Google Adsense can be placed on their web sites. Google Adsense is an advertising network that you can sign up and place Google’s advertising on your web site. When a viewer clicks on an ad that is placed on your site, you are paid a portion of the advertising proceeds and the viewer is sent to the advertiser’s web site hopefully to buy their product.
Google Adsense has been extremely successful for all three parties; the advertiser, Google, and the Web site owner. However, since Google has become so successful, the other big web portals have been looking to also join the game.
In the next few months Yahoo, who already has a beta version of a pay per click model up and running will be expanding its service. At the moment, web site developers have an extremely long wait to be included into the Yahoo pay per click program. But that may change. Microsoft and AOL have also been seriously thinking about or building their pay per click programs as well. This is great news for a lot of web site owners that make their living off pay per click advertising. The more partners, the more security they have. They no longer have to worry about one supplier in town.
For advertisers this may also be an interesting development. Right now there is lots of competition for adverting. Will more places to advertise lower the cost, or will it create a bidding frenzy? Only time will tell. Now that Google Adsense is not the only game in town, things may change.
Wednesday, March 08, 2006
How much of Google do you use?
Maybe I’m the only one that thinks this, but IMO Google seems to be throwing every idea up against the wall to see if it sticks, and so far has been extremely unsuccessful in getting anything other than Search, News, and perhaps Gmail, to work.
Take this simple test:
1. Go to their “More” page
2. How many of those services have you tried?
3. Out of the ones you’ve tried, which ones do you regularly use?
For me, I just use Search & News. I use Google mail when I will travel to far-off lands that won’t let me use my laptop. That’s it.
I’ve tried Picasa, then uninstalled it. Google Earth: was extremely impressed 2-3 times and haven’t used it since. I don’t trust their privacy policies so I stay away from Desktop or Pack.
Google seems like an “infant” company. Infants touch everything they can get their hands on and quickly put it in their mouth. And right now the press just loves a new baby.
My prediction is that over time, the Google honeymoon will be over and we’ll look at them just a little more critically than we do today. It’s already started w/ their stock prices taking some hits.
I think Adsense/Adwords is highly assailable. Competition will either erode their share paying by higher rates, or erode their profit by forcing Google to pay a higher percentage of the gross revenue.
Gmail is cool, but I’d like to see how much revenue they actually get on the clickthroughs. It’s one thing to click on a relevant ad when you’re actually searching for something, but I’ve NEVER clicked on an ad while I’m trying to get my email work done.
I love Google News, but they aren’t making $0.01 off it. And if they ever do decide to monetize, I think MSM will sue the crap out of them for copyright infringement.
Time will tell if I’m right on this.
Take this simple test:
1. Go to their “More” page
2. How many of those services have you tried?
3. Out of the ones you’ve tried, which ones do you regularly use?
For me, I just use Search & News. I use Google mail when I will travel to far-off lands that won’t let me use my laptop. That’s it.
I’ve tried Picasa, then uninstalled it. Google Earth: was extremely impressed 2-3 times and haven’t used it since. I don’t trust their privacy policies so I stay away from Desktop or Pack.
Google seems like an “infant” company. Infants touch everything they can get their hands on and quickly put it in their mouth. And right now the press just loves a new baby.
My prediction is that over time, the Google honeymoon will be over and we’ll look at them just a little more critically than we do today. It’s already started w/ their stock prices taking some hits.
I think Adsense/Adwords is highly assailable. Competition will either erode their share paying by higher rates, or erode their profit by forcing Google to pay a higher percentage of the gross revenue.
Gmail is cool, but I’d like to see how much revenue they actually get on the clickthroughs. It’s one thing to click on a relevant ad when you’re actually searching for something, but I’ve NEVER clicked on an ad while I’m trying to get my email work done.
I love Google News, but they aren’t making $0.01 off it. And if they ever do decide to monetize, I think MSM will sue the crap out of them for copyright infringement.
Time will tell if I’m right on this.
Make Money Blogging.
A free blog is an excellent way of beginning your online empire. Costs are low and potential returns are high.Getting started is easy. Just head over to www.blogger.com and setup your blog. Alternatively if you want a more feature rich platform, consider getting your own domain and web hosting so you can take advantage of freeware like Wordpress. Many people start with Blogger then move to Wordpress once they grow in confidence,
Pick a topic you are really interested in and which has good keyword traffic (these are the words people use to search for things in search engines). DigitalPoint has a free keyword tool that is very easy to use. You can also check your keyword (or tag) out at Technorati to see how popular it is. In general, the most popular keywords are the most profitable.
Now, all you need to do, is ensure you post something every day, then when the post is done tell the world that you have updated your blog. You do this by issuing a ‘ping’. Platforms like Wordpress do this automatically. If you use Blogger then you must use a service like Pingomatic to do it for you.
As the number of your posts increase, search engines will regularly stop by to pick up new content. Your visitors will begin to grow. Your objective is to get as many visitors as possible to visit your blog. The more people who visit your blog the more money you will make.
Make no mistake, the opportunity is there. The top blogs make in excess of $10,000 per month. But be warned, there are no shortcuts. Lots of hard work, unique fresh content and a dash of inspiration and you too can achieve these returns.
By now you will have put in the hard work to develop your weblog. It's become a labor of love. Now its time for all that hard work to pay off. Here are some suggestions for making money with your blog:
(1) One of the most popular methods of making money with blogs is to host ads. Google Adsense is a good example. You let Google put their ads on your site and get paid when people click on the ads. Other advertising works in a similar way. Blogads, Adbrite, Chikita and Double click are other examples of paid advertising.
(2) For a fee you can allow people to place links to their blog or website on your blog. These advertising positions can be sold on Ebay, via somewhere like TextLink Brokers or directly from your site.
(3) Affiliate programs work on blogs as well as they work on websites. Affiliate with companies that sell products related to your site. When people click on the link in your blog and purchase a product, you profit. This is another way of making money online with blogs that doesn't cost you anything. If you are passionate about a product and write about it, this can work very well.
(4) If you have a website, blog about some aspect of it and provide a link. Your weblog can effectively sell the product, and all the customer has to do is click to your site and order it.
There are many ways to make money with your blog. I hope this simple guide helps you on the way to earning a good return.
As a parting piece of advice, don’t believe the hype you read. There are no short cuts. You are unlikely to make instant, riches, but with some hard work and great content, you can generate a good additional income from your blog.
Pick a topic you are really interested in and which has good keyword traffic (these are the words people use to search for things in search engines). DigitalPoint has a free keyword tool that is very easy to use. You can also check your keyword (or tag) out at Technorati to see how popular it is. In general, the most popular keywords are the most profitable.
Now, all you need to do, is ensure you post something every day, then when the post is done tell the world that you have updated your blog. You do this by issuing a ‘ping’. Platforms like Wordpress do this automatically. If you use Blogger then you must use a service like Pingomatic to do it for you.
As the number of your posts increase, search engines will regularly stop by to pick up new content. Your visitors will begin to grow. Your objective is to get as many visitors as possible to visit your blog. The more people who visit your blog the more money you will make.
Make no mistake, the opportunity is there. The top blogs make in excess of $10,000 per month. But be warned, there are no shortcuts. Lots of hard work, unique fresh content and a dash of inspiration and you too can achieve these returns.
By now you will have put in the hard work to develop your weblog. It's become a labor of love. Now its time for all that hard work to pay off. Here are some suggestions for making money with your blog:
(1) One of the most popular methods of making money with blogs is to host ads. Google Adsense is a good example. You let Google put their ads on your site and get paid when people click on the ads. Other advertising works in a similar way. Blogads, Adbrite, Chikita and Double click are other examples of paid advertising.
(2) For a fee you can allow people to place links to their blog or website on your blog. These advertising positions can be sold on Ebay, via somewhere like TextLink Brokers or directly from your site.
(3) Affiliate programs work on blogs as well as they work on websites. Affiliate with companies that sell products related to your site. When people click on the link in your blog and purchase a product, you profit. This is another way of making money online with blogs that doesn't cost you anything. If you are passionate about a product and write about it, this can work very well.
(4) If you have a website, blog about some aspect of it and provide a link. Your weblog can effectively sell the product, and all the customer has to do is click to your site and order it.
There are many ways to make money with your blog. I hope this simple guide helps you on the way to earning a good return.
As a parting piece of advice, don’t believe the hype you read. There are no short cuts. You are unlikely to make instant, riches, but with some hard work and great content, you can generate a good additional income from your blog.
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